Unicorn Guide to Website Privacy

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.

Additionally as you browse, we collect information about the individual web pages or products that you view, what websites or search terms referred you here, and some information about interactions with the Site.

We refer to this automatically-collected information as "Device Information", it helps us understand how the Site is used to improve designs and power functionality ✨

We collect Device Information using the following technologies:

• "Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• "Log files" track actions on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• "Web beacons", "tags", and "pixels" are electronic files recording information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you including name, billing address, shipping address, payment information like credit card number, email address, and phone number. We refer to this information as "Order Information".

When we talk about "Personal Information" in this Privacy Policy, we are talking about both Device Information and Order Information 💁

We use the Order Information collected through the Site to fulfill orders , including processing payment information, arranging shipping, and providing invoices and order confirmations. We use also this Order Information to:

• Communicate directly with you
• Screen our orders for potential risk or fraud
• Provide you with information or advertising relating to our products or services

We use the Device Information that we collect to help us screen for potential risk and fraud with your IP address, and more generally it's used to improve our Site by generating analytics about how people browse and interact, or measure the success of our marketing.

• Website performance analytics
• Online advertising
• Targeting advertising / remarketing advertising

We share your Personal Information with third parties to help us use your Personal Information as described 🤓

For example we use Shopify to power our online store — you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses Personal Information here, and you can opt-out here: https://tools.google.com/dlpage/gaoptout.

We use Meta for marketing to advertise our products from the Site — you can read more about how Meta uses Personal Information here, and you can opt-out here: https://meta-out.noyb.eu.

We use Mailchimp for marketing our products from the Site over email — you can read more about how Mailchimp uses Personal Information here, and unsubscribe here: https://bbuc.us8.list-manage.com/unsubscribe/.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe will be of interest. For more information about how targeted advertising works, visit the Network Advertising Initiative's educational page. You can opt out of targeted advertising at the following links:

• https://www.facebook.com/settings/?tab=ads
• https://www.google.com/settings/ads/anonymous

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.

Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser. We highly recommend preventing data transmission with content blocking tools like 1Blocker.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right just send us an email at happiness@bbuc.co

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information 🙅

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

The Site is not intended for people under the age of 12 🙊

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, just send us an email at happiness@bbuc.co